040 Shopping trends

A Young Family In A Modern Mall

Question

Many cities around the world have seen an explosion in the number of supermarkets appearing on the high street and in out-of-town shopping centres. This development has led to increased choice for the consumer, ensured prices are kept low and made the shopping experience a lot easier for busy working families. To what extent do you agree or disagree?

Model Answer

Shopping in a supermarket is popular with many people as you can often get everything you need in one convenient location. However, the trend towards larger and larger shops has also had some negative consequences, as evidenced by the decline of the traditional high street. Although I think supermarkets will become ever more popular, the trend should be met with some caution.

The vast majority of new supermarkets are built in out-of-town shopping centres, and there are a number of reasons why these are proving so popular. Firstly, parking is often easier in these locations due to the amount of space available. The inside of the stores also tends to be more spacious, allowing them to carry more products. Everything being available in one place reduces the time spent shopping, which is important when both parents in a family are usually working.

In the long term, however, if supermarkets continue to dominate the market, the negatives may outweigh the positives. Because fewer people now visit traditional city centres, many independent retailers are being forced to close. This hands the supermarkets an effective monopoly in many towns and villages. As a result, supermarkets will be able to raise their prices without fear of competition from elsewhere. It should also be remembered that not every family has a car. This puts out-of-town supermarkets beyond the reach of many and forces consumers to rely upon expensive corner stores.

In conclusion, while I agree that supermarkets make for a pleasant shopping experience, their impact on competition may mean they are bad for consumers in the long run.

(267 words)

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